Facebook is taking on Tinder and getting into the dating game

Posted May 02, 2018

Mark Zuckerberg took the stage to deliver a keynote at F8, Facebook's annual developer's conference, on Tuesday.

Some of the changes, including restrictions on the ability of third parties to obtain users' data, have hurt some developers, whom Mr. Zuckerberg will address at the conference on Tuesday. "We are working to ensure that controls over them were clear, and we will soon have even more tools to do this", concluded Zuckerberg. Zuckerberg breaks his silence to call the misuse of data a "breach of trust". In March, Facebook revealed that Cambridge Analytica, a political marketing firm used by the Trump campaign, had improperly obtained the personal information of 87 million users.

Mark Zuckerberg has a fresh opportunity to apologize for Facebook's privacy scandal - and to sketch out Facebook's future. In fact, it'll be more like a hub for monitoring privacy and information sharing in an ongoing way. "If we don't work on this, the world isn't moving in this direction by itself", he said. "We didn't expect these coordinated information operations and the network of fake accounts".

Most dating apps make money by charging users for premium services, something Facebook might not have to do if it uses data from the apps to improve its advertising business.

While the firestorm over the data privacy scandal has subsided for the most part, Facebook, Inc. It will be a "simple control to clear your browsing history on Facebook", Zuckerberg wrote in a post detailing the feature. He did not specify when exactly the process will re-open. One commenter, for instance, said that America's lawmakers "don't have a clue" about modern technology and that Zuckerberg did well in making his points easier to understand.

"Yes, this is an important moment", he said. "I can't see Facebook supplanting Match any time soon - too big a moat".

Zuckerberg noted that 200 million people on Facebook are listed as single, and that 1 in 3 marriages in the US start online.

With a new dating app, Facebook could potentially leverage its extensive web of connections among people and data on relationships - users are able to publicize their relationship status on their profile pages - as well as its massive financial resources, to compete with the incumbents.

One surprise was Facebook's announcement that the company will now get into the dating game, providing an OkCupid and Tinder-level competitor where users can find someone to start building "long-term relationships, not just for hook-ups". The CEO explained that the app was designed with privacy and safety in mind from the beginning. Their regular friends won't see these profiles.

Zuckerberg called out "Watch Party", a tool announced in January that lets you watch shows while chatting about them with your Facebook friends.