Amazon gives Prime members 5% back on Whole Foods purchases

Posted February 22, 2018

Key Benefits of the Amazon Rewards Visa Card include 5% Back on Whole Foods Market purchases with an eligible Prime membership; otherwise 3% Back; 5% Back at Amazon.com with an eligible Prime membership; otherwise 3% Back; 2% Back at restaurants, gas stations and drugstores; and 1% Back on all other purchases.

Non-Prime members won't be left out in the cold, though, as they're still eligible to earn 3% back on Whole Foods Market purchases when using the Amazon Rewards Visa Card. Blue Cash PreferredĀ® Card from American Express cardholders can earn 6% cash back on USA supermarket purchases (up to $6,000 a year), which includes Whole Foods purchases.

The Amazon Rewards Visa Card was launched with Chase past year.

The card now earns 5% back on Whole Foods purchases, the first time it has extended a rate this high on purchases beyond Amazon.

AmazonFresh now offers a wide selection of groceries for delivery, all for a monthly fee of $14.99 on top of Prime members' current subscription fee ($12.99 per month, or $99 annually), and delivers via marked trucks. Free for 14 days - no credit card required! That's the same reward for owners of the card who shop at the Amazon website.

After the acquisition a year ago, Amazon Worldwide Consumer CEO Jeff Wilke said that the company is planning to "make Amazon Prime the customer rewards program at Whole Foods Market". Earlier, the online retailer began delivering Whole Foods groceries through Prime. This credit card offer is another step in implementing the frequent shopper plan. Target's Redcard also offers 5% cash back, but it can only be received through purchases at Target, according to Creditcards.com. This may be a low estimate because of the chain's expensive products and a customer base more likely to pay for them.

Amazon is merging its Amazon Prime super-fast delivery service with AmazonFresh, its grocery delivery service, causing layoffs at its Seattle headquarters, Yahoo Finance has reported.